Play&Type is a creative studio based in Barcelona and founded by Paco Díaz. It specializes in brand creation and visual communication in Fashion, Arts, Design, Luxury and Lifestyle industries.
The work of Play&Type Studio is defined by the balance between timeless and contemporary design. It believes in simplification to emphasise essence. It’s aware of the importance of creating aspirational design with a business strategy that will strengthen the added value of the brand. It approaches its projects from a strategic and creative view, taking care of every detail through a coherent, innovative and specific language, adapting to the needs of each particular project.
The studio works in multiple disciplines, including brand identity, naming, print, editorial, packaging, websites and digital platforms, as well as content creation and creative direction in audio-visual and photography productions.